Photography 106 C

Advanced Wedding Photography

  • 3 Units -
  • 2 hour lecture,
  • 4 hour lab

COURSE CONTENT AND SCOPE (instructional topics or units)

  1. Refining your Photographic Style
    1. Image Consistency and Minimalistic Approach
    2. Composition & Background Selection
    3. Color Theory
    4. Lighting Direction
    5. Contrast and Shadows
    6. Filters & Post Production Processing
  2. Mastering Wedding Portraiture
    1. Finding Flattering Light in the Environment
    2. Building up Your Subject’s Confidence
    3. Group Shots & Family Formals
    4. Beauty Shots
    5. Bride and Groom Portraits
    6. Timing and the Decisive Moment
  3. Effective Use of Lighting Equipment for Weddings
    1. On Camera Flash
    2. Off-Camera Lighting Setups
    3. LED & Hotlights
    4. Gels and Modifiers
  4. Directing Assistants at a Wedding
    1. Delegation of Responsibilities
    2. Complimentary Angles and Focal Lengths
    3. Positioning for Wedding Ceremonies
    4. Directing Off-Camera Lighting Assistants
    5. On Location Back-Ups and Same Day Edits
  5. Building a Wedding Portfolio
    1. Image Critique and Selection
    2. Retouching & Printing Techniques
    3. Final Print/Output
    4. Portfolio Types (e.g. Albums, Image Box, Digital)
  6. Marketing for Wedding Photography Business
    1. Word of Mouth
    2. Industry and Client Buzz
    3. All About Wedding Planners
    4. Social Media
    5. Networking
    6. Teaching
    7. Charity Work and Cause Marketing
  7. Selling the Artist and the Artwork
    1. The Pre-sell
    2. Email and Phone Etiquette
    3. The In-Person Meeting
    4. Quotes and Contracts
    5. When & How to Follow Up
  8. Workflow for Wedding Photographers
    1. Backup and Storage
    2. Keywording and Metatags, Copyright Notices
    3. Quick and Effective Culling for High-Volume Shooters
    4. Retouching Tips & Tricks
    5. Batch Color Correction for Proofing
    6. Output/Proofing Solutions
    7. Album Workflow
    8. Client Tracking, Folder Structure and Organization